Plan for success

There's little in Adtech, and especially broadcast, that I haven't done.  From National Broadcast to Spot to Digital; from Research to Stewardship to Traffic to Accounting; and from the US to Canada, the UK and Puerto Rico, Ron has designed the systems that continue to influence and dominate the industry.

Some designs are unique approaches to very specific issues, and some are integrations of other efforts into your product.  I'd love to talk to you and learn your needs.

RLA builds for success.  The agency buying and measurement systems I've developed are the hallmarks of the industry, and the work has endured and grown even as the industry has gone through some massive shifts.  Just one example:  A recent RLA project went from zero to literally hundreds of clients in the matter of a couple of years.  

On the research front, I was the facilitator of the only seriously competitive ratings source to become widely accepted in a generation. 

Systems that "do the job" are one thing.  But systems need to "scale" - often massively - to succeed.  Ron has designed and built some of the systems that have scaled up to the highest industry volumes in seemingly no time.

And with that growth in usage comes the need to grow the business supporting it.  Ron has done that, a number of times, and would like to help you ensure your short-term gains make for your long-term growth with no hiccups, no speed bumps, no setbacks.